ABOUT YOUR COACH

 I’m Che Joyner, a music business coach from Denver, CO, dedicated to helping independent artists build profitable and sustainable music careers.

I understand how tough it can be to find gigs, make money, and navigate the industry without guidance.

 That’s why I offer mentorship, real opportunities, and practical tools to help artists book shows, promote themselves, master financial literacy, and create multiple income streams — all while protecting their rights and setting up for long-term success.

Through my program, I help artists learn, earn, and grow with a complete system designed to support their journey from passion to profit.